Privacy Policy
THIS PRIVACY POLICY IS DESIGNED TO INFORM YOU ABOUT THE
INFORMATION ANHEUSER-BUSCH COLLECTS AT THIS WEBSITE, WHY WE COLLECT SUCH
INFORMATION, AND HOW WE WILL HANDLE INFORMATION WE LEARN ABOUT YOU FROM
YOUR VISIT TO OUR WEBSITE. YOUR USE OF THIS SITE SIGNIFIES YOUR ASSENT
TO OUR PRIVACY POLICY. IF YOU DO NOT AGREE TO OUR PRIVACY POLICY, PLEASE
DO NOT USE THIS SITE.
WE RESERVE THE RIGHT, AT OUR COMPLETE DISCRETION, TO CHANGE,
MODIFY, ADD, OR REMOVE PORTIONS OF THIS POLICY AT ANY TIME; HOWEVER, WE
WILL NOT RETROACTIVELY CHANGE HOW WE SHARE YOUR PERSONAL INFORMATION
WITHOUT YOUR CONSENT. PLEASE CHECK BACK PERIODICALLY FOR ANY CHANGES WE
MAY MAKE TO THE POLICY, AS YOUR CONTINUED USE OF THIS SITE FOLLOWING THE
POSTING OF CHANGES TO THESE TERMS WILL MEAN YOU ACCEPT THESE CHANGES. WE
URGE YOU TO READ THE COMPLETE PRIVACY POLICY BELOW, AS WELL AS OUR TERMS
AND CONDITIONS. PLEASE NOTE THAT DIFFERENT WEBSITES OPERATED BY MEMBERS
OF THE ANHEUSER-BUSCH FAMILY OF COMPANIES MAY BE SUBJECT TO DIFFERENT
PRIVACY POLICIES. PLEASE CHECK THE PRIVACY POLICY OF EACH SITE.
Personal Information We Collect
We may ask you for your first name, last name, e-mail
address, birth date or age, street address, city, state, zip code,
mobile or other telephone number. We may also ask for your comments,
suggestions, or other information relating to our site, our products or
services, or the company. Other specific types of information may be
requested in connection with contests, sweepstakes, other promotional
offers or other marketing efforts. Also, your e-mail address and/or your
domain name will be automatically recognized when you visit our site.
Our primary purpose in gathering this personal information is
to use it within the Anheuser-Busch family of companies as we continue
to work on being the world's best beer company and fulfilling your
wishes. For example, we may use your personal information to notify you
that you have been selected as a winner or potential winner of a contest
or sweepstakes sponsored by Anheuser-Busch, to send you current Natural
Light information or offers (if you have given us permission to do so),
or for other purposes as described when you submit your information.
Please note that this website does not collect or process orders for
merchandise; if you want to order merchandise, you will be redirected to
the BudShop.com website, which has a different privacy policy. Please
review BudShop.com's privacy policy before ordering any merchandise.
Other Information We Collect
Cookies are used on all Anheuser-Busch sites. A "cookie" is a
small file that we save on your computer’s hard drive that contains
non-personal information. Our cookies help to give you faster access to
pages you have already visited, allow you to personalize your pages, and
help you to participate in activities or events on the site. They also
assist us in customizing our offerings to you. If you leave the site and
then return, cookies will tell us what things you have already collected
so that you do not have to start all over again. Cookies store
multi-page data entry until data is submitted to a database (i.e., in
connection with an extensive poll or survey), and prevent further
participation in a poll or survey by a particular browser. At sites that
offer shopping, cookies keep track of items in your shopping cart.
Cookies do not contain any personal information about a specific user,
and we do not use cookies or other non-consensual methods to take
personally identifiable or online contact information about you off of
your computer. We do not use cookies for direct marketing or promotional
purposes, and cookies are not used at this site to collect information
specifically about you for sharing with third parties. We also use other
technology, called clear GIFs, to provide us with other important
anonymous information, such as when an e-mail has been opened.
Sharing of Personal Information
We want to be very clear: We do not obtain personal
information about you at this site other than that which you choose to
provide, and we will not sell, rent, trade or otherwise disclose the
personal information you provide us to anyone outside of the
Anheuser-Busch family of companies or their advertising and promotional
agencies and consultants for their commercial marketing purposes, except
in those specific instances where you expressly give us permission to do
so. Notwithstanding the foregoing, we reserve the right to collect, use,
and disclose any information, including but not limited to, personally
identifiable information, we may deem necessary, in our sole discretion,
to comply with any law, regulation, legal request, or government
request. Without assuming any obligation to do so, we also reserve the
right to collect and share any information we deem necessary to
investigate or take action in connection with suspected fraud, illegal
activities, possible harm to persons or property, or as otherwise
required or permitted by law.
How to Contact Us
If you no longer wish to receive offers or information from
this site, if you would like to obtain a copy of the personal
information gathered by this web site, or if you would like to correct
or delete such information from our website's marketing database, you
can always send us an e-mail with your concern or question by visiting
our CONTACT US section of Natural Light.com.
Special Notice to California Residents
Under California Law SB 27, California residents have the
right to receive, once a year, information about third parties with whom
we have shared information about you for their marketing purposes during
the previous calendar year, and a description of the categories of
personal information shared. To make such a request, please send an
e-mail to naturallight.com@anheuser-busch.com, including the phrase
"California Privacy Request" in the subject line, and provide us with
your name, address, and e-mail address. We will respond to you within
thirty days of receiving such a request.
Thank you for visiting our site.
Effective Date: This policy was last updated on December 18,
2006.